For some reason, we’re getting a tax break this year. I honestly thought that I would break even like last year, but instead there’s a pretty substantial refund. Out of disbelief, I double-checked it several times. It will help with cash flow these next few weeks, without having to withdraw from the 401k funds that once you dip into disappear fast. Extra money always puts me in a good mood, but will it be enough to get me through the nationally televised I.U. at Michigan battle later this morning?
A tax refund only covers some of the sadness I felt this morning regarding the death of a former client and friend, John Bachman. I read his obituary on the Facebook group “I Grew Up In Elkhart, Indiana” just before I left for my morning run. He was instrumental in my life for two reasons. First, he made me look good in my first radio sales job and gave me life-long confidence to preform successfully in my career. His shop was my favorite call every week, sometimes daily because I enjoyed his companionship, as he purchased almost everything I suggested in the way of advertising and sponsorship that our small market station offered. He was my first experience with what we called “Co-Op,” as Panasonic paid for most of his advertising, making him like my personal Budweiser, who sponsors everything nationally! His business, located in a small cluttered garage, taught me to never judge the book by the cover. Most of his revenue came from the Recreational Vehicle industry and audio installations that he performed. He would benefit from all the Panasonic purchases he made on their behalf, which in turn became a massive advertising budget to promote his business that was three letters – maybe ACG (Audio Communications Group)?
The second personal “favor” John did for me was relieve the debt of my first wife’s small flower & plant business by subleasing the mall space that we had contracted for another year. He then opened his own audio store called Car Tunes, while we eventually sold-off Hall of Ivy for a heavy loss. At least, we were out of the retail business, and I was no longer working weekends and holidays in addition to my radio sales job. John was a year older than me in high school, but his future wife was in my graduating class. I had not seen either of them in well over 45 years, but have fond memories. I believe it was John’s advertising investments that helped us win a team sales contest and got me to Las Vegas for the first time. It’s sad and ironic to me that his death came just after we returned home from “The Strip.” I will be forever grateful to have known and worked with him, as I got my start in the media business. Rest in Peace, my friend.
The I.U. basketball game is about to start, and I’m hoping for a rare away-game conference victory to go along with my tax break. At least, there was a break in the weather with some blue skies this morning. It’s good to be home from Las Vegas and have another day to “relax,” even though my blood pressure will be through the roof as I watch the game. My wife had suggested that I bet against the Hoosiers at the Sports Book, knowing that if we lost there would at least be a pay-out. I think I would bet against them today, despite their hot-shooting performance against Iowa. I’m not sure money can buy happiness when it comes to sports, but I do love a tax-break!
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